It made Ray J a household name. It lined his pocket with millions of dollars. It gave him bragging rights for all of eternity over Kanye West.
So... how does this reality star feel about the Kim Kardashian sex tape these days?
Not as great as you might imagine.
"I personally don't think that's a road anybody should go down," Ray J tells The Huffington Post of filming oneself plowing one's girlfriend, emphasizing that he has no regrets, but...
"I don't applaud myself for anything in that world. I've grown from it and I've learned from it. But, at the same time, I don't applaud myself for it."