On Fixer Upper, Joanna Gaines is often responsible for deciding what goes on the wall inside homes that she and her husband Chip renovate and redesign.
But the question many fans of this HGTV star now demand an answer to is this:
Might the writing be on the wall for Gaines and her future on the program?
That is, are the rumors true?
Is Gaines leaving Fixer Upper to focus on a new skin care line, as has been brought up on various websites over the past several days?
Joanna addressed this chatter yesterday via a blog entry titled "DON'T BELIEVE EVERYTHING YOU READ."
Question answered right then and there we'd say, right?
"Y'all know best that Chip and I have a love for entrepreneurship," Gaines wrote at the outset of a long post, adding:
"You guys know us for our construction company, Chip's love for real estate and also my love for retail - which includes the Silos in Waco, Texas. And some of you have even seen our national projects like the magazine, our book, furniture, rugs, wallpaper, and paint.
We love Magnolia, and we're passionate about all things home."
It is this passion, along with the chemistry between Chip and Joanna, that has made Fixer Upper into such a hit on HGTV.
Not even a gay marriage scandal last year, in which the couple's pastor was quoted as being against the institution, slowed down the show's momentum or altered its popularity.
"At this point in our career we can honestly say, we've heard it all - from reports of us moving our family to Vegas to us having more or less children than we actually have," Joanna wrote.
"So remember, you can't believe everything you read."
Gaines told fans to only take seriously what they see on the family website, newsletter and/or social media accounts.
"At the end of the day, we’ve learned it’s impossible to control all the information that’s out there. We care about you guys, and the best way we can protect you from false information is to direct you to our official channels.
"Follow our social media accounts... sign up for our newsletter, and keep up with our blog. These are the spots where we’ll tell you about our new partnerships, projects, and even personal news.
"Always remember: if you’re reading big, exciting news about us, and we did not confirm it on our official sites, then proceed with caution."
Joanna and Chip are not the only HGTV couple to make news of late.
Unlike these happily married parents of four, Tarek and Christina El Moussa are getting a divorce and making headlines for off-screen reasons that involved a battle of revenge bodies and rumored new love interests.
But the network has still picked up Flip or Flop for many new episodes.
To close out her blog post, Joanna thanked her fans and tried to quell their concerns.
"We are so thankful for your support - we wouldn’t be here without you!" she wrote, continuing as follows:
"And just in case you were wondering, YES! We are currently filming season 5 of the show. No! I am not getting into the business of facial creams.
"And No! We are not expecting baby #5. And no worries, believing some of these stories happens to the best of us."
In summary, she said:
"Don’t buy the facial cream, friends.
Thank goodness, right?!?
We've been through enough these days when it comes to our favorite real estate-themed programs. There's no way we could handle a television world without Joanna Gaines.
For a look back at some of biggest scandals that have plagued this popular cable network, click around below: