The women of the Kardashian-Jenner clan know where their strengths lie.
Sure they may have kept a lower profile in the days after Kim Kardashian was robbed at gunpoint, but at the end of the day, social media and racy selfies are the family's bread and butter.
And as anyone who's ever been to Kylie Jenner's Instagram page knows, business is clearly booming.
Kylie's raciest photos are usually self-shot, but this photo is part of her latest ad campaign for Puma.
“Oh snap. Look who’s back,” the brand captioned the above pic.
“@kyliejenner and the new #ForeverFierce drop are coming soon.”
What is #ForeverFierce?
We have no idea, but apparently it has something to do with Kylie's butt.
Shilling products for major corporations is a huge part of the K-J business model, but several family members reportedly tried to talk Kylie out of signing a contract with Puma.
In particular, Kanye West was pissed about the Puma deal, as he sees the athletic wear company as his competitor.
Despite the considerable blowback, however, it seems Kylie ultimately made the right decision.
She essentially got to have her cake and eat it too, as she participated in Kanye's fashion show at Madison Square Garden, but still got hella paid for promoting Puma.
It's worth noting that while Puma is arguably best known for its sneakers, Kylie's kicks are noticeably absent from this pic.
Did she work out some sort of customized deal that'll have her promoting everything but footwear?
We may never know, as the Kard clan tends to keep a tight lid on their business wheelings and dealings.
They're like the Trump Organization, except it's literal giant asses making the money.
Anyway, it seems like Kylie and Kanye have worked out an arrangement that will allow them both to get even richer, while at the same time not making it awkward for them to sit next to each other at tweet incessantly at Thanksgiving.
Or maybe Kanye's feud with Jay Z is taking up all his attention these days.
If that's the case, the human race owes Jay a debt of gratitude.