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Snap… Crackle… and Pee?

A new video is making the Internet rounds that depicts a man making like Justin Bieber while working on a food production line at a Kellogg’s facility where Rice Krispies and other products are made.

No, he didn’t take his shirt off while doing his job.

But he did pee on the items in front of him.

The alleged incident took place two years ago at a Kellogg’s plant in Memphis, according to local CBS affiliate WREG.

The man in this footage has not been identified, but the company and its employees were locked in a bitter labor dispute at the time. 

"We’re outraged & disgusted," the company said on Twitter in response to the video going viral. "Internal and criminal investigations are underway. We’ll post more info as it’s available."

The company added on Facebook that it intends to "prosecute to the full extent of the law."

Kellogg’s also said that the potentially contaminated products included Rice Krispies, Rice Krispie Treats, granola clusters and other "puffed rice" products.

However, due to the time that has lapsed since the incident, the items would all be past their expiration dates.

Some of them may also have been eaten, of course.

Enjoy the rest of your day, Kellogg’s consumers!