Skip to Content

Between Avengers: Endgame and the highly-anticipated Battle of Winterfell, you may have felt overwhelmed by the embarrassment of pop cultural riches this weekend.

Of course, with so many entertainment options begging to be consumed before spoilage sets in, you may have missed a showdown that rivals Arya vs. the Night King in terms of jaw-dropping savagery:

The Hollywood Gossip Logo

Yes, Lala Kent vs. 50 Cent may not be a feud that anyone saw coming, but it’s a feud that had millions furiously refreshing their Instagram feeds on Saturday.

It all started on Friday night, when Fifty posted a clip from Vanderpump Rules in which Lala discusses the circumstances under which she and fiance Randall Emmett began their relationship.

Randall, as you may know, is a film and television producer who apparently had no trouble finding the way to Lala’s heart:

The Hollywood Gossip Logo

“Rand saw me and sent his assistant up to ask me if I was an actress. “I told him to go to my Instagram account," Lala recalls to Stassi Schroeder in the scene. 

“The next day — I get a phone call that says you have an audition," Kent continues.

“I let him hit it the first night, and we were inseparable. He would just send me, like, really expensive gifts. The first night we banged, I got a car the next day. He was like, ‘Do you want a Range Rover?’ I was like, ‘Yeah.’”

Okay, so it’s not The Notebook, but apparently, it works for Randall and Lala, who got engaged in September of last year.

Randall Emmett, Ambyr Childers

Emmett is a producer on 50’s Starz network series Power — and it seems there’s some bad blood between the two that may or may not have to do with the fact that Randall allegedly owes Fif $1 million.

Anyway, 50 offered his signature brand of commentary on the Lala clip above:

"10 seconds left in the 4 quarter hoe’s are Winning. Do you want A range rover, yes, bitch yassss. Then just run out and suck a d-ck. LOL smh," he wrote.

Curtis Jackson

In the comments, Mr. Cent added:

"ME TOO ROLE PLAY: Are you a actress … come to my hotel and act like you really want the role, then suck a d-ck … No good Randall No good"

For obvious reasons, this didn’t sit well with Lala, who’s as famous for her short temper as she is for … actually, that’s pretty much all she’s famous for.

"Wow Fifty. I’m disgusted," she wrote on Instagram.

The Hollywood Gossip Logo

"We’ve sat up at dinners solo with you, you showing mad love, while begging Rand to put one of your new talentless b*tches in a film, and this is how you come for me? On the gram?"

Fif was quick to respond, writing, “Look at this sh-t … little b-tch think she in a movie. I don’t beg for nothing hoe.”

From there, Lala really lost the plot, first by intentionally misgendering Fifty and suggesting that he’s feminine for watching … the TV show that made her famous:

Lala Kent Smiles

"She swears she’s a thug from south side Jamaica queens & she’s up in here watching Bravo," Kent wrote.

After that, she tried and failed to make this a feminist/#MeToo issue, stating in an Instagram Live video:

"Fifty took a clip of me talking about what I do behind closed doors with my fiance and used it to diminish the validity of the Me Too movement. That I will not stand for.

(Getty Images for DuJour)

"If you have been affected by a man like Fifty, do not be quiet! We’re not going to be silenced. I have your back, and we need to let these f**kers know that they are not safe."

Of course, the problem — as many have pointed out — is that the "behind closed doors" moment that Lala is referring to was filmed and televised for an audience of millions.

Hard to argue that you had a reasonable expectation of privacy in a case like that.

The Hollywood Gossip Logo

Anyway, 50 stuck with the #MeToo theme, commenting:

“Hey how is the Range Rover?” he asked in the caption. “

"There’s no difference between Harvey Weinstein and Randel Emmett! This is reality, not reality TV. Bravo b*tch @bravo.”

From there, he further bodied Randall by posting screenshots of a text conversation confirming that Emmett owed him a million bucks and that the producer is so stressed by the situation he had to be rushed to the hospital:

The Hollywood Gossip Logo

These facts were essentially confirmed by Randall, who immediately paid 50 a cool quarter mill and revealed on his Instagram page that he had been hospitalized for heart attack-like symptoms.

Emmett is apparently fine now — except for the fact that he’s being roasted by a meme-happy rapper who’s demanding a large sum of money,

Fifty also alleged that Emmett and Kent attempted to make a quick buck by selling their story to a tabloid:

The Hollywood Gossip Logo

F-ck you @Randallemmettfilms you think I wouldn’t find out, you and your little hoe girl friend talk to us weekly," the rapper tweeted.

"I want the rest of my money Monday. #lecheminduroi #bransoncognac"

No word yet on whether or not Emmett made with the cash.

Looks to us like the smart move would be to pay the man ASAP and worry about the implications later.