Kim Zolciak and Kim Kardashian are basically the same person, save for a few minor differences.
Neither one has an ounce of shame, especially when it comes to social media. That much is obvious.
In fact, one could take it a step further and posit that they have a sort of unspoken rivalry when it comes to selfies.
While Kardashian was taking selfies at the MTV Video Music Awards on August 28th, Zolciak was busy taking belfies.
I hate that I just wrote that, but you have to take one for the team.
Anyway, the former Real Housewife of Atlanta and wife of NFL star Kroy Biermann was talking about how sweets go right to her ass.
"My cookies I hope go to my bootie that's how I justify it," Zolciak captioned the Snapchat pic that featured her high-cut undies.
And oh, what a photo that is ...
Kardashian did something similar, though a bit more worthy of Internet-breaking status, way back in October 2013.
Just a week before Kanye West would propose to her in San Francisco, the future Mrs. 'Ye posted one of her best-known belfies.
For good reason. Kim's booty has always been the subject of voluptuous wonder, but this is one of its enduring, most iconic images.
Kim fans clearly recall this belfie, which is not quite up there with her Paper magazine cover for the ages, but it set the stage.
On merit, it's pretty darn close:
The 38-year-old knows how to flaunt her assets, we'll give her that ... young Brielle Zolciak has a lot to live up to, let's put it that way.
Earlier this month, the elder Zolciak - never one to keep fans in the dark - told us on Instagram that she got butt injections for one reason:
To keep cellulite at bay.
“I’m so excited to share with you something I just learned from the incredible @simonourianmd1," she wrote to fans dying for updates.
"I went to see what he could do about these couple of dimples (really cellulite) on my butt cheeks and he got rid of them permanently."
Check out the pic!!!!!
“I personally like to look and feel my best soooo thank you @simonourianmd1 for giving me my smooth tush back haven’t see that in a few years."
Yes, Simon. We too thank you.
And no, she's not afraid of telling fans if she's ever gone under the knife - and whether she will do so again for that matter.
“I had a boob job and I’ve had a hernia fixed,” she told E! News back in May in an effort to squash rumors about plastic surgery.
“I had a pretty big hernia from the twins, so I said just do a tummy tuck, which is kinda the same thing, just make the skin really tight."
The woman does have six kids. You cannot take that away from her, and as for the work she puts into her appearance and getting attention?
She is what she is, and proud of it:
"But that doesn’t change my size. I’m the same size I was the day I walked into surgery, I’m just a little bit tighter-looking.”
Hokay, Kimmy. You do you.
A brand-new and enthralling season of Zolciak's reality show Don't Be Tardy premieres on September 14th at 10 p.m.
Expect a whole lot of TMI.