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After months of public pressure, TLC announced in July that it was canceling 19 Kids and Counting, despite the fact that it was the network’s highest-rated and most profitable show.

Execs delayed the decision, clearly in the hope that the Josh Duggar sexual abuse scandal would blow over, and the public would once again embrace the Duggars for their wholesome family values.

As it became clear that that would never happen, the network made the reluctant decision to bring an end to 19 Kids 10-season run.

Now that we know how much money they stand to lose, TLC’s decision to put its reputation on the line by initially standing by the Duggars makes a lot more sense:

Duggars Wave Goodbye

In a statement issued to investors, the network’s parent company, Discovery Communications, revealed today that cancelation will cost TLC a whopping $19 million dollars.

Quite the appropriate sum, eh? A mill for every kid.

In his explanation of the company’s disappointing second quarter profits, CFO Andrew Warren explained that Discovery was suffering as a result of “higher restructuring and other charges this year of $19 million, primarily due to content impairment charges of canceling TLC’s 19 Kids & Counting.”

First Josiah Duggar and Marjorie Jackson end their courtship and now this. Josh’s heinous behavior is certainly taking quite the toll…on everyone except him.