Ariel Camacho, a popular singer/songwriter from Mexico who was signed to DEL Records, was killed Wednesday morning in his native city of Sinaloa.
He was 22 years old.
Camacho had been on tour in promotion of a deluxe version of his album “El Karma” when he was killed in the car accident on a highway outside of town.
"My heart is broken by the loss of Ariel Camacho," Angel Del Villar, President and Founder of the Regional Mexican label said in a statement.
"I knew he was going to transform the genre in Mexico and the United States. Millions of people would have become fans and would have gotten to know the man I did."
Camacho - a singer/songwriter born Jose Ariel Camacho Barraza - was best known by supporters for his guitar skills and melodic acoustic tracks that were meant to symbolize the lives of his Mexican music fans.
The 22-year first gained a following through his live shows and videos on YouTube.
El Karma, which Camacho recorded with his band Los Plebes del Rancho, was his first release on DEL Records.
Our thoughts and prayers go out to his loved ones.