Google said Thursday it has removed "tens of thousands" of leaked photos of Jennifer Lawrence, Kate Upton and other stars in the wake of last month's scandal.
The tech giant also hit back at accusations it was slow to react to the deluge of hacked photos, as alleged in a $100 million lawsuit threat by notable stars.
Lawyers representing some of the victims whose photos were stolen from hacked iCloud accounts and published online called out Google yesterday.
Their attorneys accused Google of ignoring take down requests for, among others, the Kate Upton and Jennifer Lawrence nude photos on Google properties.
The company says has taken "rapid" action and will continue to.
"We've removed tens of thousands of pictures, within hours of the requests being made, and we have closed hundreds of accounts," Google said.
"The internet is used for many good things," the company added, stating in no uncertain terms that "stealing people's private photos is not one of them."
It remains to be seen if this satisfies the celebrities; lawyers, who allege that Google must do this under the Digital Millennium Copyright Act.
They also demanded that Google immediately remove the pics from Blogger and YouTube as well as suspend or terminate any offending accounts.
Google is "making millions and profiting from the victimization of women," they allege, and thus is exposed to compensation and punitive damages.
Those damages, they say, "could well exceed" $100 million.
Similar questions over profit from the scandal were directed at Reddit, whose Fappening subreddit became an Internet go-to for at least a week, and 4Chan.
Earlier, lawyers Detroit Tigers pitcher Justin Verlander filed to have images linked to himself and Kate Upton naked removed from Google search results.
So do Google's claims hold water? Or do the lawyers'?
According to the attorneys, the search engine was asked to remove 461 URLs from its search results since the scandal broke, but, 51 percent remain.
According to Google's own Transparency Report figures, 444 of those links have been removed ... so it looks like this could be headed for court.