Skip to Content

Facebook Home, unveiled today, is the company’s attempt to stop what it sees as an alarming trend:

Facebook users actually spending less time on Facebook.

So what is Facebook Home? To quote the video below:

Facebook Home

“Home isn’t a phone or operating system, and it’s more than just an app. Home is a new experience that lets you see the world through people, not apps.”

Basically, it’s a suite of apps that constitute an interface for Android users willing to let FB mediate pretty much everything they do on their mobile devices.


The video announcing Facebook Home does make the thing look pretty cool, despite not explaining much of anything … perhaps that’s partly by design?

A product designed to make a public saturated by "Facebook Fatigue" spend more time on Facebook may seem like a risky move, but it also makes sense.

CEO/Founder Mark Zuckerberg‘s vision has always been about Facebook evolving from a destination into a social layer blanketing the entire Internet.

That is what he’s trying to do here. But will Facebook Home – available April 12 – provide the means to his goal or impede it? What do you think, THGers?