David Hasselhoff: Thirsty for Love, Iced Coffee

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David Hasselhoff is featured in a new commercial for a fast food product and here's the truly shocking thing:

It's not for cheeseburgers.

Instead, The Hoff sings all about convenience store iced coffee in a spot for Cumberland Farms. And perhaps best of all? He's not dressed like Hitler while doing so!

Watch and laugh now: