Doritos Announces Special Chips for Women, Promptly Gets Dragged

If you’re a woman, then there’s a good chance you have a hard time doing pretty much everything, right?

It’s just that women are so tender and delicate, like tiny little butterflies, completely incapable of living life out here in a man’s world.

That’s why a few years ago we were so blessed when that company was kind enough to make those special pens for our dainty little lady hands, remember?

After all, if an item isn’t small and pink and inoffensive, are we even legally allowed to use it?

The whole issue is a lot to consider, especially if you have a lady brain, which we’re pretty sure has been scientifically proven to be smaller than the male brain.

But thankfully, certain brands are acting as problem solvers in this big, loud, scary world.

One of those brands is Doritos.

Last week, PepsiCo’s chief executive (PepsiCo owns Doritos) appeared on a podcast and announced that a special lady version of Doritos is in the works.

Seriously.

“As you watch a lot of the young guys eat the chips, they love their Doritos, and they lick their fingers with great glee, and when they reach the bottom of the bag, they pour the little broken pieces into their mouth because they don’t want to lose that taste of the flavor,” she said.

“Women would love to do the same, but they don’t.”

And so the plan is to release a new kind of Doritos “for women,” with “low-crunch, the full taste profile, not have so much of the flavor stick on the fingers, and how can you put it in a purse? Because women love to carry a snack in their purse.”

Obviously this is absolutely ridiculous and just so, so dumb, but Twitter took this plan and ran with it.

See the best reactions to the up and coming lady Doritos below!