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Well … it’s better than Freedom Fries.

Okay, so Kendall Jenner’s latest ad is for something called the Freedom Panty.

And while she’s wearing the panties in question, she’s not wearing anything else. 

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Considering how infamously terrible Kendall Jenner’s Pepsi commercial was, this photo that we have below is a huge step up.

In this photo, we see Kendall wearing a pair of red panties and standing to the side, with only her hands to conceal her bare breasts.

The background and makeup and even her hair combine to give it an eery, uncanny valley quality.

You’ll see.

Kendall shared the advertisement on Instagram.

In her caption, she tagged La Perla’s Instagram page.

La Perla’s Instagram page also shared the ad, and included the caption:

"Introducing La Perla’s #FreedomPanty, crafted from the finest French Leavers Lace with interwoven stretch. Shop online and in our boutiques."

On both pages, this was the photo:

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Move over, Madame Tussauds!

We kid — that’s really Kendall Jenner; she only looks like a horrifying knockoff of the original.

It’s part of the style of the photo — matching the way that her skin is made up to catch the light and the unnatural flowers behind her.

(Besides, if Madame Tussauds’ terrible impressions of Beyonce are any indication, they couldn’t make something that looks this much like Kendall)

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Usually, Kendall is one of the most likeable of the Kardashian family.

She’s beautiful and she’s less likely to say dumbass things or feud with people.

She also has a real job — modeling — that’s pretty separate from what the rest of her family does.

Lately, however, Kendall Jenner has seemed to be courting controversy at every turn.

Her Pepsi ad was just a PR nightmare, obviously.

Then there were the shirts that she and Kylie tried to market.

(Ugh)

And then, most recently, there was Kendall’s ad where she was smoking.

Smoking is bad for your health and, more importantly, incredibly disrespectful to everyone around you.

So many of Kendall’s fans are young and impressionable and really don’t need to be seeing celebrities smoking in any way that might make it seem cool or sexy.

(Smoking rates keep going down — can we please keep it that way?)

In her defense, Kendall absolutely mentioned in the captions that she doesn’t smoke.

So this looks like another case of her being asked to do something and her accepting the instructions without raising a fuss.

(Just like with the Pepsi ad)

Basically, Kendall’s problem isn’t that she sits around coming up with bad ideas.

It’s that she does her job by going along with other people’s bad ideas.

And we do think that it’s unfair that so much ire is directed at Kendall herself rather than at the people who are actually responsible.

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Whether you love Kendall Jenner or can’t stand her …

No matter what you think of the artistic choices in this ad …

(Seriously, why choose such a gorgeous celebrity model if you’re going to give her that uncanny valley look?)

… We can all agree on one thing:

It’s way, way better than that Pepsi ad.