Kylie Jenner is changing her hair up again, but could she be trying to fool her fans?
There's something about the snaps she shared that look ever so fake.
Could Kylie's Snapchat be run by the producers of Keeping Up with the Kardashians?
There's a strong possibility of that. Either way, the Kardashians needed their name on the news and Kylie's alleged new hair seemed to fit the bill.
Jenner really does love to flash the cash, but is she really doing so on these brand new locks?
On the above snap, Kylie makes it clear that getting her hair dyed is an all day affair.
Getting a perfect cut and dye does not happen quickly.
It's one of those things that takes a LOT of time for perfection.
Being in the spotlight as much as she is, Kylie is no doubt very conscious about how the public perceive her appearance.
That said, the above photo does looks pretty edited.
It's not the only one, either.
In her next snap, she continued to use the bunny ears to deflect the attention away from the hair that looks a little too edited.
If she's going for platinum blonde, she doesn't seem to be going the best way about it.
The fact we have yet to see the end result makes it all seem like something that could have been pulled out of thin air.
The Kardashians are great at deceiving fans, but could this one be a step too far?
The ratings are krashing for the E! reality series, so the family are no doubt worried about what will happen to them if the show is canceled.
Another network would probably attempt to snap the show up, but they wouldn't pay the big bucks that E! does.
If you watch Keeping Up with the Kardashians online, you'll know that the show is running on fumes.
Any way you look at it, viewers are getting tired of the Kardashians, but what would really become of them without a show?
It's pretty crazy how quickly the ratings have slipped this season.
Might Rob & Chyna perform better than the parent series?
Kris Jenner would be quick to try and do package deals to secure her show remains on the air.
Either that, or she'd find a way to wheel and deal her name into the title.
That's kind of what she does.
What do you think of the hair?
Could it really be fake?
Hit the comments below!