Reality star Phil Robertson's latest controversy-stirring comments have drawn the obligatory, strong reactions from detractors and supporters alike.
But what was the Duck Dynasty patriarch really trying to say?
In remarks at a prayer breakfast in Florida last weekend, it certainly sounded like Phil Robertson slammed Atheists for their supposed unethical lifestyle.
The 68-year-old described a hypothetical atheist family, and graphic hypothetical scenario, while sharing unfiltered thoughts on those who don't believe in God.
"I’ll make a bet with you. Two guys break into an atheist’s home. He has a little atheist wife and two little atheist daughters," Robertson began.
"Two guys break into his home and tie him up in a chair and gag him."
"And then they take his two daughters in front of him and rape both of them and then shoot them and they take his wife and then decapitate her head off in front of him."
"And they can look at him and say, ‘Isn’t it great that I don’t have to worry about being judged? Isn’t it great that there’s nothing wrong with this?'"
"'There’s no right or wrong, now is it dude?’"
"Then you take a sharp knife and take his manhood and hold it in front of him and say, ‘Wouldn’t it be something if this [sic] was something wrong with this?'"
"But you’re the one who says there is no God, there’s no right, there’s no wrong, so we’re just having fun. We’re sick in the head, have a nice day.’"
"If it happened to them," Robertson concluded his now-controversial commentary, "then they probably would say, ‘Something about this just ain’t right.'"
Critics immediately lambasted Robertson, who also believes AIDS is a punishment from God, for believing atheists have no sense of ethical behavior.
The imagery of an atheist family suffering a home invasion and grotesque, heinous acts is hard to get past, but supporters say that's not his point.
Those familiar with Robertson's anti-gay comments to GQ two winters ago know he does not mince words, and can be coarse when making arguments.
Even his family members and fans who watch Duck Dynasty online weekly will grant you that much. But does he really think atheists have this coming?
Obviously not, defenders say, rather he is portraying such a scenario as the most terrible thing ever in making a broader point about moral relativism.
It's a graphic tale that utilizes shock value, to be sure, and perhaps overly so, but Robertson isn't necessarily condemning atheists, supporters believe.
Rather, his comments imply that they do know difference between good and evil and right and wrong, but that a godless world is a slippery moral slope.
His extreme hypothetical is a parable of sorts for his views on right and wrong, and where a world without religion and faith could ultimately lead.
Do you buy that argument? Was the media too quick to pounce on Robertson? Or is he every bit the quack (sorry) he's often portrayed as? Discuss.