Madonna Truth or Dare Fragrance Ad: Major Cleavage Alert!

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Now we understand why celebrity fragrances are such big sellers.

Madonna's newest ad for her Truth or Dare product, a sultry black-and-white campaign featuring the singer looking quite glamorous (and quite nude), is quite seductive.

And a little strange. That's Madonna's face next to Madonna:

Madonna Truth or Dare Ad

Truth or Dare? More like Truth or BARE!

While it has the appearance of being some sort of reflection shot, but clearly, the facial expressions on the Madonna photos do not sync upon closer inspection.

This is eerie, thought-provoking stuff.

Maybe one side conveys truth and the other dare? If so, which side is the one displaying the serious cleavage here? And can we get Britney Spears to do a similar ad next?

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Madonna Biography

Best. Kiss. Ever.
Madonna, a.k.a. The Material Girl, is still going strong even as she nears 50. She's also adopting babies and speaking with a British... More »
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Madonna Quotes

Leave her alone. She’s gonna be 16 soon and then 17 and then 18, and then she might show her knees and then what's gonna happen?

Madonna [on Miley Cyrus Vanity Fair photos]

My husband and I are not planning on getting a divorce. I know Alex Rodriguez through Guy Oseary, who manages both of us. I brought my kids to a Yankee game. I am not romantically involved in any way with Alex Rodriguez. I have nothing to do with the state of his marriage or what spiritual path he may choose to study.