Maker's Mark Apologizes for Alcohol Dilution, Reverses Stance

by at . Comments

Maker's Mark has essentially sent two messages to its purveyors:

  1. We're very sorry.
  2. You can go back to getting really wasted off our product.
Maker's Mark

The bourbon maker announced on February 9 that it was planning to cut its alcohol content from 45 percent to 42, due to problems meeting demand.

But fans of this brand quickly expressed their outrage, which led to Maker's Mark making the following statement on its Facebook page and reversing its course:

"You spoke. We listened. And we're sincerely sorry we let you down. So effective immediately, we are reversing our decision to lower the ABV of Maker's Mark, and resuming production at 45% alcohol by volume (90 proof). Just like we've made it since the very beginning."

The company was founded in 1958 and has been providing well-respected, top-notch bourbon ever since.

Now, if you'll excuse us, we will go make an Old Fashion to celebrate the news.
 

Tags:
Like Us On Facebook

More From The Hollywood Gossip

Andrej-pejic-undergoes-gender-transformation

Andrej Pejic Comes Out as Transgender Model

Andrej Pejic has come out as a transgender model. She explains the change here.
Florida-couple-arrested-for-having-sex-on-beach

Florida Couple Arrested for Having Sex on Public Beach

This Florida couple has been arrested for a good reason: they were having sex in front of a lot of people.
Joseph-carl-mug-shot

Florida Man Run Over By His Own Pickup Truck, Charged With DUI

A Florida man has been charged with DUI after being run over by his own pickup truck.
Craigslist-killer-brady-oestrike-accused-of-two-murders

Brady Oestrike Accused of Killing Pregnant Teen, Decapitating Boyfriend After Craigslist Meetup

Brady Oestrike is suspected of murdering an eight-months-pregnant teenager and decapitating her boyfriend, and all because of a Craigslist sex ad.