If you're the owner of a functional set of ears and/or eyes, then you're probably aware that Beyonce has had quite the week.
Bey's performance at the Super Bowl halftime show has become one of the most talked about in years - and it ain't because of Coldplay.
But the big weekend for the Queen long before she hit the stage in Santa Clara, with the "Formation" music video becoming one of the most buzzed-about clips of her career.
Fans of the song know that one of the most memorable lines contains a shout-out to Bey's favorite seafood chain:
"When he f--k me good, I take his ass to Red Lobster," Mrs. Carter sings.
We're pretty sure Jay Z can afford his own surf-and-turf, but he probably appreciates the offer nonetheless.
Of course, the folks who really benefited from the generous offer of Seaside Samplers in exchange for vigorous boning are the execs at Red Lobster.
Even though the company rather lamely replied with a tweet reading, "'Cheddar Bey Biscuits' has a nice ring to it, don't you think? #Formation," it's still reaping the benefits of what financial call "the Beyonce Bounce."
The restaurant chain reported a 33% increase in sales over the weekend, and they say it's all thanks to Queen Bey.
"It's clear that Beyonce has helped create some Red Lobster fans, and we are very grateful to her for that," CEO Kim Lodrup told CNBC today.
Somewhere, McDonald's chief of marketing is trying to convince Bey to include the line, "If you liked it, they you should've put an onion ring on it" in her next single.