In 1998, Jesse Camp - whose real name is Josiah Camp - won a reality contest to become an MTV VJ.
Even after he left TRL, he was able to use that platform of MTV fame to launch his music career.
He would go on to make an array of friends, including some big-name celebrities.
Well, those friends - and his countless fans - are worried, now. And so is his family.
Jesse has been reported missing and police are searching for him and hoping to find him alive and safe.
Jesse Camp is missing
On July 19, Jesse Camp -- whose real name is Josiah -- was reported missing by his sister, Marisha Camp.
The police are involved
The Riverside Police Department in California was able to confirm that they have an open missing person's case on him.
He had been keeping in touch with his mother
Alarm bells within the family went off when he failed to make his weekly call to his mother.
She hasn't heard from him since July 11 or 12
So it sounds like he has been missing since several days before July 19.
He has been an avid Instagram user
But that social media page has not been updated since May 21.
His friends are concerned
And a report that may relate to his disappearance has sent a chill down the spines of his loved ones.