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MTV Really, Really Knows Its Audience

By Author Free Britney

Published: Feb 11, 2015 at 1:12 PM

Reading Time: < 1 minute

MTV Really, Really Knows Its Audience

August 7th, 2007
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Aware that its viewers have the attention span of gnats, MTV will begin measuring its TV audience by the second. Because it’s somewhere between 26.787 seconds and 28.933 seconds that they’re changing the channel. [AdAge]

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Tagged: MTV · Ratings
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