Looks like Reese Witherspoon is joining the Gwyneth Paltrow line of business creating her own Lifestyle brand.
We all know Gwyneth has her site, GOOP, but some feel it is an out-of-touch lifestyle blog. Gwyneth frequently features outrageously priced gifts, expensive home furnishings and an impossibly hard to do diet and exercise regimen.
Reese’s new site is said to focus more on her Southern roots..which I am hoping translates into a more attainable lifestyle reference.
Witherspoon and Paltrow are said to be friends, so a little bit of friendly competition isn’t a bad thing. right?
Maybe Reese will share her secrets to fab highlights! LOVE her hair!