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Kate Upton has a new job.

Sadly, no, she has not finally agreed to pose in Playboy.

Instead, the blonde bombshell has been selected as the new spokesperson for Bobbi Brown, a cosmetics line that clearly has very good taste.

Kate Upton For Bobbi Brown

The titular owner of this company told Robin Roberts today on Good Morning America that Upton is an “incredible, strong woman.


Upton, meanwhile, chimed in and added: "Everything is about the inner beauty. Bobbi possess that in her brand."

Not long after the announcement was made, the makeup giant unveiled their first campaign photograph with Upton on Twitter. It’s posted above.

"Excited to work w @KateUpton as new face of @BobbiBrown. She’s beautiful, confident & creates her own rules," reads the image caption.

Carol Alt may not understand the big deal about Kate Upton, but Bobbi Brown clearly does. And so do we…