Justin Bieber Fragrance Ad: This is Key

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We interrupt what has become regularly scheduled Justin Bieber scandal news to bring you an update on the singer that has nothing to do with speeding or urinating:

He's coming out with a new perfume! And we have your first look at its initial commercial!

Coming off "Someday" and his Justin Bieber Girlfriend perfume, this fragrance will be titled "The Key."

It won't be available until later this summer, though an exact date has not yet been released.

The official press release for the scent says that The Key is "energetic with a sexy splash of sparkling freshness."

It adds:

"The luminous fruity floral musk fragrance awakens the senses with a burst of juicy fruits, while the heart blooms to unveil a bright bouquet of sheer floralcy. The creamy dry down blends sensual musks and exotic precious woods with decadent notes of vanilla that will leave you dreaming for more."

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Justin Bieber Biography

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Justin Bieber is a young, wildly popular singer. He dominated the music world in 2010, earning the most YouTube videos AND becoming the... More »
Ontario, Canada
Full Name
Justin Bieber