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Paris Hilton will launch her fifth fragrance in mid October. Promotional materials for Fairy Dust show the celebrity dressed like Tinkerbell, complete with wings and a magic wand. The ad campaign tag line is “Do You Believe in Fairy Tales?”

Hilton has teamed up with Parlux Fragrances in what is becoming a lucrative business venture for the woman who used to be famous for doing absolutely nothing. We’ve also got photos of her ad campaigns from her complete line: Just Me, Can Can, Paris Hilton and Heiress.

Check out our photo gallery below.