This is not exactly confirmed, but Jossip hears from a good source that Shop Etc. and Weekend staffers may not be wandering the halls, ready to accept your superficial hugs, air kisses, and faux words of consolation. (You know you’re just thinking “more Christmas bonus for me!”)
When it was time to make the big move to the new tower, it seems as though Shop and Weekend never received a team captain — or any moving instructions to pack up and relocate to the new tower.
The September Shop Etc. masthead still lists the old 1790 Broadway address, which begs the question: Were Shop and Weekend staffers never even welcomed to the new glass castle? And, connecting the dots, was the decision to kill ‘em off made quite some time ago?
Update: A March 24 item from Women’s Wear Daily’s Memo Pad made mention of the fact that Shop Etc. and Weekend weren’t a planned part of the move. A Hearst spokeswoman is quoted as saying: “”It’s literally a function of space. … When we made plans for the tower in 2001, the new launches weren’t even a glimmer in our eye. The units and the magazines that won’t be in the tower will still be very close, and will have access to all the amenities.” Meanwhile, a third new magazine that wasn’t part of the move is Quick & Simple. We’re just gonna say it: Could they be next on the chopping block?
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