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The campaign of Presidential quasi-candidate Stephen Colbert was dealt a major blow this week when it was established that voters can’t write his name in on the ballot during Saturday’s Republican primary in his native South Carolina.

Colbert has, as a result, devised a new strategy.

Well, Colbert Super PAC supporting him has anyway. The organization is now asking voters to pull the lever for Herman Cain (remember him?), who still appears on the ballot, as he qualified for it before dropping out of the race.

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As Colbert’s TV ad, narrated by the incomparable Samuel L. Jackson says of Cain: “He’s such an outsider, he is not even running for president!”

The ad slams Colbert for “turning our election into a circus.” Obviously.

If you’re confused, and frankly we don’t blame you if so, the Colbert Super PAC is a political action committee … formed expressly to mock such things.

A Super PAC can raise and spend unlimited amounts of cash on a candidate’s behalf, yet cannot coordinate efforts with the candidate directly.

Colbert is staging a faux campaign as a means of ridiculing the system’s absurdity, though he led Jon Huntsman and tied Rick Perry in one poll.

Huntsman quit the race Monday, while Rick Perry dropped out this morning. Colbert is still going hard, even if it’s on Herman Cain’s behalf.

Watch your back, Mitt and Newt.