Prosper None Too Prosperous
Throwing money at a magazine for the moneyed isn???t enough.
Six months after a redesign and a new tagline, the Sacramento magazine Prosper is closing. There???s still a chance the magazine will continue exist in online, but in the meantime, nearly 20 employees are getting laid off. Doesn’t this feel like the build-up in some cheesy Christmas movie right before an angel saves the day?
The editors??? advice for starting a lifestyle magazine: Make sure people care about the lifestyle you???re depicting. Seriously, there’s not even reality TV show about Sac-town.
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