Kylie Jenner was seen running on the beach Tuesday, Baywatch-style, for a glamorous photo shoot with sister Kendall, until she tripped, fell and ate it hard.
Fortunately, the Malibu sand appeared to cushion the crushing blow somewhat.
Check out Kylie's epic beach fail, captured by leering paparazzi (of course) ...
Thankfully, the 17-year-old's bodyguard was standing nearby, and with his help, the Keeping Up with the Kardashians star quickly made a full recovery.
No harm, no foul. Just some sand to the face and plenty of laughs to go around.
Kylie thought the whole thing was so hilarious, she shared a clip of the tumble via Instagram. Tyga's girlfriend wrote, with a couple of laugh/cry emojis:
"Lmfao I'm done @kendalljenner our security are too nice."
That they are, and it looked like a good time was had by all, even with the fall. The sisters were later spotted posing and smiling, modeling cute clothes.
It's not immediately clear what their photo shoot was for, but it doesn't appear it will be as risque as half the stuff they share on Instagram these days.
Those Kylie Jenner nipple piercings?! Wow. Just ... wow.
That could be seen as either a good thing or a bad thing, depending on your point of view of their always-controversial, buzz-worthy antics on social media.
If you somehow don't follow the Jenners ... see below: