Embattled Today host Matt Lauer may soon be fired by NBC if the tanking morning show's fortunes don't turn around fast, according to a new report.
Lauer’s popularity has plummeted in the past year, according to the New York Times, and execs met with the staff to discuss the show's struggles.
Staff members were alleged told that, “what matters most is the anchor connection to the audience; what we need to work on is that connection.”
“What they meant was Matt. But no one would say it,” one senior staff member told the Times about the meeting held to to discuss Today focus group data.
Lauer was not at that meeting.