And you thought your dad was embarrassing on Twitter.
Ad account executive Rob Grant - who also happens to be the father of Lana Del Rey - has launched a bizarre Twitter offensive against Lorde, whom he clearly regards as a rival of Lana's.
When a friend tweeted to Grant that Lana's forthcoming album is "addictive," Rob replied, "More addictive than Pure Heroine," referring to Lorde's debut release. In all likelihood, Grant then dislocated his shoulder in an effort to pat himself on the back for his clever pun.
Okay, so it's a pretty mild insult, but it still seems strange that Grant feels it's appropriate to tear down other artists in the name of building up his daughter.