It's totally on between Kim Kardashian and Paris Hilton.
The former BFFs reportedly got into a fight in Las Vegas last week because the latter sex tape star was pissed over the attention given to the former sex tape star.
Now, Kim is taking it to Paris again. The reality star launched her new fragrance at a party over the weekend, just a short period of time after Hilton did the same. But while Paris had to resort to a lame Marilyn Monroe gimmick to sell hers product, Kardashian just stood on the red carpet and smiled.
She did don a new haircut, however. Do you like these bangs?
Click on the images below to enlarge more photos of Kim at the event: