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Many famous moms have posted up close and personal pictures of themselves breastfeeding online, many in an attempt to “normalize” the process.

Why is breastfeeding at all taboo, wondered Jessie James Decker recently, when half naked girls parading around on social media are ogled 24/7/365?

She raises a valid point, and we applaud her for raising it. And for breastfeeding her children and giving us a glimpse into that intimate bond.

Check out some of the best photos from JJ and others: