Super Bowl Commercials

Daniel Craig. Harrison Ford. The direction of Iron Man. Teases of Olivia Wilde nude in front of a fire. THIS is how you do a movie trailer!

As one of several summer blockbusters that premiered commercials during Super Bowl XLV, Cowboy & Aliens kept it simple. The following spot featured its stars and a lot of action sequences, while keeping us guessing about the overall concept:

A bunch of cowboys do battle with an invading group of aliens?!? Consider us intrigued, and hopeful for an expanded focus on these Wilde scenes. Check out the full preview now:

Cowboys & Aliens Trailer

Pepsi Max ran some ... interesting Super Bowl commercials last night. All the taste, no calories ... part humor. Some of the spots were better than others.

While some ads went for a star-studded smash (see Best Buy, Bieber) or just to get their names out there, Pepsi Max opted for these standard, slapstick gags.

Whether they're hit or miss - and we don't mean that runner getting hit in the head with a can of the stuff - depends on which spot, and your sense of humor:

Pepsi Max Super Bowl Commercials

Some Super Bowl XLV commercials left us inspired (see Chrysler, Eminem). Others left us moved (see Volkswagen, mini Darth Vader).

But one left us confused, intrigued and excited for the arrival of June 10: the first official trailer for Super 8.

A science-fiction movie whose premise remains unclear (it's set in 1979 Ohio and centers around an unusual discovery made by children with a video camera) what we see in the following preview is enough to prompt us to buy a ticket:

Super 8 is produced by Steven Spilberg, directed by J.J. Abrams and stars Kyle Chandler. We're in.

Super 8 Movie Trailer

Three weeks prior to Super Bowl XLV, Justin Bieber Tweeted that he was filming a commercial, couldn't really tell followers what it entailed, but "when you guys find out it's gonna be funny as heck."

We found out last night. And the singer was correct. How so? This photo pretty much says it all.

In the Best Buy ad, Justin is featured in contrast to Ozzy Osbourne, who is out of touch with the latest technology. At the conclusion of the spot, the aging rocker asks:"What's a Bieber?!" A short, seemingly old man replies: "I don't know. It kind of looks like a girl."

But take a very close look below at the identity of the old man. Take away the beard, and the scraggly hair and who do you have?

Justin Bieber Super Bowl Commercial

Volkswagen didn't go for cheap laughs or celebrity stunts during last night's Super Bowl.

Instead, the car maker aimed straight for heart in the following spot, featuring a child dressed up as Darth Vader, trying his hardest to produce The Force.

It didn't work on his dog, however, or on the washing machine or on a stationary bike. But then the boy's father arrived home, pulled his vehicle into the driveway and... see for yourself. The final reaction shot may be the most adorable scene in commercial history:

Volkswagen Star Wars Commercial

It's more than just a championship-deciding football game and a platform for companies to sell their latest products via untalented sex symbols and/or funny exchanges.

The Super Bowl also marks the first real glimpse we get at upcoming summer blockbusters, almost all of which these days are remakes of one kind or another.

Case in point: Captain America. Based on the Marvel Comic, the movie stars Chris Evans as "The First Avenger" and swoops into theaters on July 22. Tommy Lee Jones and Stanley Tucci also play keys roles, as previewed here. Will you be lining up for a ticket?

Captain America Movie Trailer

Overtly sexual ads shoved down our throats is not exactly rare (see last night's Kim Kardashian Super Bowl commercial), but Faith Hill threw us for a bit of a loop.

With Valentine's Day fast approaching, the country singer's spot for Teleflora played out very sweetly ... before throwing a crude one-liner in America's lap.

The upside? Because it's Faith Hill, the punchline was unexpected and well executed. The downside? It's Faith Hill. The straight-laced star's fans may disapprove.

What do you think? Funny and harmless, or too far? Check it out ...

Faith Hill Telefora Commercial

Kim Kardashian did what she does best during her Super Bowl XLV commercial for Sketchers last night:

The reality star wore very little clothing and flirted with men. She sent a bad message at the same time, telling viewers that you don't need a personal trainer as long as you walk around in these sneakers.

Go ahead and try that, people. Eschew working out for a type of footwear. See how far it gets you.

Kim Kardashian Super Bowl Commercial

What did you think of the ad? Cute and effective? Or predictable and lame?

Hyped as Super Bowl commercials may be, most are gimmicky and quite forgettable. Chrysler's effort featuring the Motor City's own Eminem was anything but.

Two minutes of gritty footage set to the rapper's "Lose Yourself" served as both an homage to Detroit's past and a look to the future in introducing the Chrysler 200.

Moving doesn't usually describe ads during football, but it sure applies here as the iconic American brand - and city - defiantly picks itself up off the mat.

With an assist from Eminem and a gospel choir, this is a bad ass commercial ...

Eminem Super Bowl Commercial

You won't be seeing an ad that states Jesus hates Obama on Super Bowl Sunday.

But you will be seeing more footage than ever before from Pirates of the Caribbean: On Stranger Tides. The fourth installment in this beloved franchise, the movie comes out on May 20, features Johnny Depp as Captain Jack Sparrow and introduces Penelope Cruz as his love interest.

The following video only contains 10 seconds of the trailer that will air during the Steelers/Packers game, but what an action-packed 10 seconds it is!

Caribbean: On Stranger Tides Sneak Peek