A Tweet from Justin Timberlake drew thousands of fans to Hoboken, N.J., for a brief, surprise concert this week, with a lucky 150 getting to see him live.
The occasion was a commercial shoot for a new Target ad. The venue? Maxwell's, a revered Hoboken music club which closed on July 31 after 35 years.
"Join me & @Target tonight for just one song. Let's 'Take Back the Night.' First 150 get in. See you there!" the superstar singer, 32, wrote on Twitter.
Within minutes, thousands of fans and the news media descended on the club. Police had to bring out loudspeakers to try to keep the scene orderly.