Late last year, chef Keith Guehrke appeared on a number of morning talk shows across the midwest.
He described himself as an "unorthodox, self-taught" guru in the kitchen who dropped such nuggets of knowledge on various hosts as:
"There's a statistic that around the holidays, especially between Thanksgiving and Christmas, it's one of the highest suicide rates and I think part of that is the stress of, What are you going to do with these leftovers?"
Seems a bit far-fetched, doesn't it?
That's because chef Keith Guehrke doesn't exist.
It's come out that the man who convinced anchors to try such concoctions as gravy ice cream and/or pumpkin pie smoothies was Nick Prueher, the founder of a site called the Found Footage Festival.