Everyone poses in Playboy for a different reason.
Some get pressured into it by their mother (hello, Kim Kardashian), some are banging the owner (hi, Holly Madison) and some don't exactly have the talent to do much else (no offense, Denise Richards).
But the following nine stars are yet to bare their full birthdays suit for the men's magazine - and we think it's time they do so!
Because we wanna see their goods? In some cases. But in others, we sincerely think that stripping down will be good for their careers and/or their self-esteem.
So for our sake and for their sake, here's a look at some actresses, models and reality stars who should have Hugh Hefner on speed dial: