Mmmmm. Nothing like a nice, refreshing mouthful of dirt to quench your thirst, right? Tastes so good when it hits your lips!
Except no, it doesn't. And that's exactly why the imagery used in this shocking Oxfam video spurred 225,000 signatures on an anti-land grab petition against Coca-Cola and Pepsi.
See for yourself now.
Both soft drink giants have been accused of land grabs.
That is the practice of forcing responsible farmers off their lands so the corporations can irresponsibly grow the sugar used to manufacture their products.
After seeing the signatures on the Oxfam petition, Coca-Cola has committed to taking action, and responsibility for controlling their vast supply chain.
Here's hoping Pepsi will follow suit and do the same.