Facebook's botched IPO might be the least of its problems.
Surveys say that while it remains the undisputed king of social media, a significant number of users are bored and tuning out the site these days.
According to a new poll by Reuters and research firm Ipsos, roughly a third of Facebook users, and climbing, are feeling increasingly "meh" about it.
The poll of 1,000 Americans also showed that 80 percent of Facebook users have never purchased a product or service because of an ad on there.
Whatever advertising techniques companies are currently using to grab your cash simply isn't working, in other words ... not good news for Zuck.
Unsurprisingly, the survey found that users between the ages of 18-34 were the most active, while just 29 percent of people over 55 are on it.
People who spend a great deal of time on the network are more frequently becoming victims of what the researchers call "Facebook fatigue."
This leads them to spend less and less time checking in with friends and browsing the profiles of their peers, instead turning their attention elsewhere.
What do you think? Have your Facebook habits changed? Do you use other social media platforms more now, and if so, which? And why?