Ashton Kutcher Popchips Ad Pulled Admist Racism Outcry

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For a phony online dating ad - in which he stars on behalf of his role as Popchips' “president of pop culture" - Ashton Kutcher dons multiple costumes and pretends to be four different eligible bachelors.

There's a character named Raj, for example, that features the actor in brown face and and with an Indian accent.

And while it's all meant to be in good fun, many on the Internet have not reacted with laughter.

“I can’t imagine I have to explain this to anyone in 2012, but if you find yourself putting brown makeup on a white person in 2012 so they can do a bad “funny” accent in order to sell potato chips, you are on the wrong course," wrote Anil Dash, a tech blogger, in response to the spot. "Make some different decisions."

And Popchips now has: the company has pulled the ad from YouTube and Facebook, while releasing the following statement:

"The new Popchips worldwide dating video and ad campaign featuring four characters was created to provoke a few laughs and was never intended to stereotype or offend anyone. At Popchips we embrace all types of shapes, flavors and colors, and appreciate all snackers, no matter their race or ethnicity. We hope people can enjoy this in the spirit it was intended."

What do YOU think? Should the spot have been removed from the Internet?

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All i can say is please Ashton and Mila Kunis go get a full panel of STD test and a blood test for HIV & Syphilis. And Mila im saying that to you because of Macaulay Culkins hidden issues that may or may have not happened possibly occured before your break up or after.


People are stupid! There's nothing wrong with it! I totally agree with Veshti!


He is not doing racism , he is only acting for he is an actor.


If this were reversed, do you think people would be crying racism?


How about that guy that has the movie out called the 'Dictator?' Yeah, Sasha Baron Cohen. Is there only specific people that can mimic people and not Ashton Kutcher. I am glad that Ashton did that skit, now people can see that some people are allowed to do as they please and say what they please but others are not. That is going to cause a lot a conflict in the future.


I am mixed (native American, black, and white), and this in no way is racist. It is just the humor of this video is so lame and the types of people they presented were so overly stereotypical so it only possessed a humor that was already repeated, lacking any pizazz to get someone to laugh. And, disappointingly Ashton's acting was wretched... Really though! That is the worse I have seen him done, and I adore him! Anyways, there definitely was no racism in the video, just stupidity.


This may have been a big mistake on his part but a huge win for the company. For those of us who never heard of Popchips.....we have now. The next time I call Microsoft about a PC problem I will ask the brown face person if they could send me some.


If this is racist who is left feeling that they are the superior race?


It's not about racism. It's about how completely unfunny and boring it is. The quip about giving a Kardashian a bone is so old. Who whould join a site that Kutcher is promoting anyway?


No its not offensive, people really need to stop bothering about if something is racist or not and they shoul just enjoy life, Ashton is a comedy geniuos and the advert was funny NOT offensive, if people bother about if something racist just because you talking to someone with a different skin colour then no one will be able to talk to each other, PEOPLE just quit complaining racism is all about different cultures someone might say nigga to someone else but that person that said it might have the same colour skin and where he/she came from it might mean something like a (Not trying to be racist here) Black Friend

Ashton Kutcher Biography

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Ashton Kutcher made more headlines than ever throughout 2011. Following a modest movie career, he took over for Charlie Sheen on Two and... More »
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Ashton Kutcher