Mad Men "Falling" Ads: Too Offensive For NYC?

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Some New York City residents are not fans of AMC's new Mad Men ads.

The images in the billboards shown below are familiar from the show's opening sequence, and feature Don Draper "falling" in the figurative sense. But many citizens, especially the families of 9/11 victims, are taking serious offense.

Mad Men NYC Ads

Deborah Burlingame, whose dad piloted the jet that was forced to crash into the Pentagon, finds it "impossible to believe" that any advertiser would run such a campaign in New York and not evoke the "tragic memory of those poor souls on 9/11."

"I think this advertiser decided that creating a controversy, at the expense of thousands who will be hurt by this image of man falling to his certain death, is worth it."

The creators of Mad Men said in response:

"The image of Don Draper tumbling through space has been used since the show began in 2007 to represent a man whose life is in turmoil."

"The image used in the campaign is intended to serve as a metaphor for the events happening in Don Draper’s fictional life and in no way references actual events."

Mad Men ads in New York: Offensive?

 

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It makes me think of the artist Robert Longo's work in the '80's and '90's

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It's not the intro that the show plays on TV that people are taking offense to...its the image on a huge billboard that people don't like and I don't blame them. It isn't about 'not watching the show if you don't like the intro', its the fact that people in the city have to see it every time they go by.

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The intro symbolizes the spiral of the characters. Jfc. it was never about 9/11. The intro is great. If people are so sensitive about it then don't watch it.

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THE SHOW TAKES PLACE IN THE 1960's, BEFORE THE RODENTS ATTACKED US. I'M SURPRISED THE PEOPLE WHO ARE COMPLAINING ABOUT "MAD MEN'S" INTRO, AREN'T COMPLAINING ABOUT AIRPLANES, FLYING OVER N.Y.C.

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Just because you dont like something doesnt mean they hafta change it. Its a METAPHOR

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I have always hated that intro to the show. It reminds me of the people who jumped or fell from the towers. I wish they would change it.

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