Maxwell the Geico Pig: Ziplining to Great Deals!

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First there was the gecko, spawned by the company's name. Then the cavemen, inspired by the ease of saving money ... even neanderthals can figure that out.

Now it's safe to say Geico has a new star in Maxwell the Pig.

First introduced in an ad spot where he went "wee wee wee" all the way home, he's been spun off into a new commercial where he ziplines to money-saving glory.

Watch the weirdness/cuteness below:

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Yeah... what DOES he say after "Pure Adrenaline".... ????


What does he say after Pure..Adrenaline?


I can't understand the pig either. This is not marketing genius, just more marketing crap. I'll never buy anything Geico. Hate the lizard too.


love the commercial but can't understand the pig when he talks.


Love Maxwell, the little guy has to make you smile. Marketing genius :-) kudos


So funny! Love it!


"weeeeee" and "Pure.... Adrenaline"


I can't understand, other than 'weeee' that the pig says. Do you want us to understand?


They forgot the stack of money with the googly eyes.