Golf. It's generally regarded as a sport for social elites and uptight stiffs.
The PGA Tour is full of class guys, but charismatic, magnetic figures are hard to come by. Even pre-scandal Tiger Woods was kind of a slick, corporate drone.
This context makes the video below, starring a quartet of PGA stars - Rickie Fowler, Hunter Mahan, Ben Crane and Bubba Watson - all the more amazing.
Their faux boy band, "Golf Boys," offers an introspective look into a pro's mindset. Seriously, these are professional golfers. Four of America's best, no less:
In the Farmers Insurance-sponsored creation, the next generation of young golfers prove you can be goofy (and scruffy) in a buttoned-up world.