Jessica and Ashlee Simpson to Launch Fashion Line

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Jessica Simpson is teaming up with little sister Ashlee Simpson to create a line of 'tween apparel. Stop now if you're just too excited to continue this article.

As part of the Jessica Simpson Collection, according to WWD, the new products, available in stores in fall, will be geared to the fashion-forward "'tween."

Featuring sportswear, denim and activewear styled after Jess’ “girly, playful attitude,” the line will also feature knit tops, hoodies, pullovers, striped shrunken knits, graphic T-shirts, drawstring pants, footwear and outerwear.

Jessica Simpson and Ashlee Simpson Picture

Jessica and Ashlee will serve as co-creative directors for the line.

”Creating a tween apparel collection was a natural extension for the brand,” Jessica tells WWD. “I’m excited to bring my sister, Ashlee, along as co-creative director because she brings a savvy rocker edge that defines today’s tweens.”

This marks the first ever use of "Ashlee" and "savvy" in the same sentence.

“My goal as co-creative director will be to design clothes that will help inspire young girls to express their personalities and creativity through fashion,” adds Ash, who recently announced she is divorcing Pete Wentz.

[Photo: WENN.com]

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Ashlee Simpson Biography

Pete Wentz and Ashlee Simpson-Wentz Oh, Ashlee Simpson, ye of little worth. She is Jessica's annoying, less hot, talentless, plastic surgery-loving little sister. Woo! Yup,... More »
Born
Birthplace
Dallas, Texas
Full Name
Ashlee Nicole Simpson-Wentz

Ashlee Simpson Quotes

I didn't know I'd be getting married right now, but I'm so happy to be! I'm a lucky girl.

Ashlee Simpson

Do I look like I had 10 cheeseburgers or something?

Ashlee Simpson [avoiding pregnancy questions]