Serena Williams has been deemed too sexy for television.
A few days after a link to the tennis star's new 2K Sports video game commercial was Tweeted, the company received enough backlash over the spot - which features a scantily-clad Serena taking on a scantily-clad model - to announce it would not air on TV.
"As part of the process for creating marketing campaigns to support our titles, we pursue a variety of creative avenues," 2K Sports wrote in a statement. "This video is not part of the title's final marketing campaign and its distribution was unauthorized."
But it was clearly meant to hit the airways, as Serena Tweeted last week to be on the lookout for "awesomely sexy video."
And, come on, 2K Sports, billboards of Rafael Nadal shirtless are all over Europe.
What do you think? Should the ad have been pulled?