If you're going to hype a show, the first step should probably be to make sure you get your star's name right. That's generally a good marketing strategy.

ABC missed the memo, though, as The Bachelor's Jake Pavelka, whose season premieres January 4, is introduced in the promo below as Jake Pav-lek-a.

Unless Jake Pavelka subscribes to the Brett Favre school of pronunciation (how that's pronounced Farve, we will never know), that's a classic blunder.

Almost making up for it, though? FIVE pilot references:

• Welcome aboard Rose Air!
• The new Bachelor takes flight!
• This trip is bound to get a little bumpy!
• This heavenly pilot is ready for takeoff!
• Fasten your seat belts, this Bachelor needs to make a connection!

Jake, as you probably recall from last season's Bachelorette, or could have deduced in about two seconds, is a pilot. See the absurdity for yourself here ...

The Bachelor Season 14 Promo

Will Jake be a good Bachelor?