When Alaska Gov. Sarah Palin confirmed that her teenage daughter, Bristol Palin, was expecting a baby, the celebrity gossip world believed the first photos of her newborn child would likely spark a bidding war among several publications.
Looks like Tripp Easton Mitchell Johnston, born December 28 to Bristol and her baby daddy, Levi Johnston, is already delivering on that promise.
According to one source, bidding for the celebrity baby photos began at $100,000. People won out in the end, but In Touch Weekly was the only other weekly to make serious bids, according to several sources involved in the process.
STRAIGHT TRIPPIN': That's actually Trig Palin, Sarah Palin's son, with Bristol and Levi. No photos of their baby, Tripp, have been released yet, but People won the rights.
The price didn't soar immediately, according to sources, because Sarah Palin gossip just doesn’t sell all that well for the magazines on newsstands.
“Sarah was on the cover of People, Us Weekly, and OK! the same week, and really only People saw a bump in sales," says an inside source.
But then the recent, felony drug-related arrest of Levi Johnston's mother, Sherry Johnston, caused the price tag for the photos to go up suddenly.
"The bidding started well before the baby was born, but once Levi Johnston’s mom was arrested - well, then you had a story,” says one editor.
None of the magazines would confirm the exact figure for how much Bristol Palin made from the deal - most estimates hover around the $300,000 range.
No word on whether the money from the pics will go to charity, or whether it will all be spent on Sarah Palin's wardrobe and/or 2012 presidential bid.