Spencer and Heidi: The New Face of Celebrity Gossip

by at .

"Obviously we're entertainers. We are trying to entertain in every aspect of our lives." - Heidi Montag

The celebrity news world is simultaneously bursting and flat.

Broke and Gross

The unbalance of Britney Spears, the growing pains of Miley Cyrus and the druggy tailspin of Amy Winehouse - to name a few favorite plots - add up over the hours to grand narratives and debates about femininity, drug use, mental health, sexuality, motherhood, legal proceedings, parenting and violence.

But the celebrity gossip world is flat in that every story seems just as important as every other - and this is a monster that needs feeding.

That's what celeb news fame is now: Weekly, and sometimes hourly, we must have stories; the lives of the chosen people must appear to move forward.

Into the breach between supply and demand have stepped Heidi Montag and Spencer Pratt, the villainous couple from MTV's docu-soap The Hills.

While Heidi Montag may not be the most famous, she's definitely fame-ish. Creatures of the game in every way, she and Spencer, the arch-enemies of Lauren Conrad, have mastered the new realities of celebrity culture.

The two know what commodity they're selling and what its value is: "There's only so much gossip," as Heidi said over lunch recently.

"We're always the juicier story," Spencer Pratt interjected.

Switching to the third person, he added, "Heidi and Spencer are gossip machines. Every day, it's like, 'What did Heidi and Spencer do?'"

Heidi and Spencer. "Speidi" for short.

He's 24, went to Crossroads School and then USC, having grown up in Santa Monica and the Palisades. She's 21 and was raised in Crested Butte, Colo., which she referred to as "the smallest place in the world."

Heidi Montag came to L.A. in August 2005 after a miserable fashion school year in San Francisco where she met Lauren Conrad, late of MTV's Laguna Beach, whose move to L.A. was to become the raison d'être for The Hills.

TMZ calls them "celebutards."

Perez Hilton calls them "famewhores" and "promosexuals."

Spencer Pratt's response: "Anybody who wants to promote our brand, negative or positive, give me a call."

Continue reading in the Los Angeles Times ...

Tags: , , ,

Related Stories


    Comments (26 Total)


    You are posting as a guest. To post as a user, please Sign In or Register


    Avatar
    Reply
    Patty

    Alia Diamond, You speak like an idiot, Your manners are non existent, and the F bombs show you have absolutely no class...now to translate so you get what Im saying....u speek lik an ideeot, ur maners r nun xistnt, and da f boms sho u have absoolutlee no clas....please dear ...clean up your act.

    Avatar
    Reply
    JR

    Please, please, please make them go away!! I cannot stand this couple- they are annoying, pathetic, losers. I really do not understand what they have to offer or why they are considered celebrities. Since when does 5 minutes of fame make you a celebrity?

    Avatar
    Reply
    blah

    ........well all i know is....SPENCER SUCKS AND HE'S AN ASS WHOSE USING HEIDI'S DUMB ASS FOR FAME...WAT AN IDIOT SHE IS!!

    Avatar
    Reply
    confused

    im so confused

    Avatar
    Reply
    Heather

    I am fascinated. I watch Chelsea Lately on E sometimes, and she frequently mentions "Spencer and Heidi." I still have no idea who these people are. I Googled them, and it looks (from the photo here) like they are a 27 year old man and a 32 year old woman posing in a cropped-out real estate advertisement. From the canned text here, it seems that they are on some television program. Advice to the teens of the world- move on! There are no questions about Spencer and Heidi on a college entrance exam, and the odds that these two will come up in a job interview are slim.