Spencer and Heidi: The New Face of Celebrity Gossip

"Obviously we're entertainers. We are trying to entertain in every aspect of our lives." - Heidi Montag

The celebrity news world is simultaneously bursting and flat.

The unbalance of Britney Spears, the growing pains of Miley Cyrus and the druggy tailspin of Amy Winehouse - to name a few favorite plots - add up over the hours to grand narratives and debates about femininity, drug use, mental health, sexuality, motherhood, legal proceedings, parenting and violence.

But the celebrity gossip world is flat in that every story seems just as important as every other - and this is a monster that needs feeding.

That's what celeb news fame is now: Weekly, and sometimes hourly, we must have stories; the lives of the chosen people must appear to move forward.

The Branding of Spencer and Heidi

Into the breach between supply and demand have stepped Heidi Montag and Spencer Pratt, the villainous couple from MTV's docu-soap The Hills.

While Heidi Montag may not be the most famous, she's definitely fame-ish. Creatures of the game in every way, she and Spencer, the arch-enemies of Lauren Conrad, have mastered the new realities of celebrity culture.

The two know what commodity they're selling and what its value is: "There's only so much gossip," as Heidi said over lunch recently.

"We're always the juicier story," Spencer Pratt interjected.

Switching to the third person, he added, "Heidi and Spencer are gossip machines. Every day, it's like, 'What did Heidi and Spencer do?'"

Heidi and Spencer. "Speidi" for short.

He's 24, went to Crossroads School and then USC, having grown up in Santa Monica and the Palisades. She's 21 and was raised in Crested Butte, Colo., which she referred to as "the smallest place in the world."

Heidi Montag came to L.A. in August 2005 after a miserable fashion school year in San Francisco where she met Lauren Conrad, late of MTV's Laguna Beach, whose move to L.A. was to become the raison d'être for The Hills.

TMZ calls them "celebutards."

Perez Hilton calls them "famewhores" and "promosexuals."

Spencer Pratt's response: "Anybody who wants to promote our brand, negative or positive, give me a call."

Continue reading in the Los Angeles Times ...


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24 Comments

  1. GG Says:

    Heidi Montag and Spencer Pratt need to just go away. No one cares about you!!!!

  2. alia diamond Says:

    i honestly hate spencer cuz he has nuthin betta ta do wit hiz lyfe dan use a young n naive gurl ta get famous n heidi so fukkin dumb dat she cant c his stupid attempts at fame through her like everyone else. & heidi really needz ta stick 2 da fashion biz cuz she obviously has no career n singing....and wut gurl lets a guy tlk her n 2 turning her bakk on her friends?? seriously spencer get over ur self n let heidi soak up the fame she has ACTUALLY WORKED FOR n get off ur ugly ass n actually work for wut u wunt like normal ppl, if u wunt fame, work for it, dont use some beautiful gurl to get knoticed....heidi i think ur a beautiful gurl but ur nuthing but a puppet n spencer's eyes...please take the tyme to realize that u can do better(men wise)

  3. janelle Says:

    spencer's an ass and i agree with alia diamond that spencer is using heidi for fame and that she cant see it.I think she knows it but probably thinks that marrying will make him love her....news flash heidi..it wont, it's just another attempt to get noticed and eventually take all the money you have worked so hard for.......i feel so sorry for you, heidi when you grow a brain...listen to it when it says to leave spencer!! you'll be doing yourself and the whole world a favor....cause you are really beautiful and it sucks to see that you cant see a problem when it's right in front of you

  4. Penny Bonogofsky Says:

    i would like for the sex tape to be dropped if you ever were a friend you wouldnt talk about this let it go.if it wasnt for Lauren know one would even know you spencer get a real job and stop causing trouble.let evey one else be friends

  5. michelle reed Says:

    oh my god they must be the most annoying people on the planet at the mo.they are so in to themselves and the fact people like that can get rich for being nasty and fake just makes us sick. spencer needs to get a proper job and heidi needs to realise she seems to portray in the programme that she is 2 faced and thats probably why she seems to have no true friends.she isn't a true celebrity she is just famous for the fights she seems to cause between people.heidi i truely feel sorry for u.

  6. WHAT????? Says:

    ALIA DIAMOND...WHAT LANGUAGE ARE U SPEAKING? I DON'T EVEN KNOW HOW IT'S POSSIBLE FOR JANELLE TO AGREE WITH ANYTHING YOU SAY BECAUSE YOU'RE NOT EVEN SPEAKING ENGLISH!!

  7. alia diamond Says:

    i like ta spell thingz as dey sound not as dey're spelled so if u dont understand dont fukkin worry bout it!!

  8. lacey Says:

    haha damn alia but i do understand what you're writing

  9. holla!!!!!! Says:

    ok ppl. i have gotten to the point where i think heidi needs mental help. why does she take a guy bck that hurts her and doesnt really care for her and spencer knows that without heidi he is no one...he is using her. actually heidi would prolly still be living in colorado with her parents if it wasnt for lauren. gosh u should never choose a guy over a friend cuz it most definitly will come back to haunt u. especially if that guy is pathetic loser that needs a life.

  10. WHAT????? Says:

    Alia Diamond,
    You like to spell things the way they sound?? Say the word "better". Explain to me how "better" sounds like "betta". Explain how the word "than" sounds like "dan". You are very uneducated....and by the way...very classy say F****.

  11. alia diamond Says:

    ok obviously(and no offence cuz dis race is in my family) u must b sum white proper stuck up brat cuz wen ppl tlk 2 one another dey dont say "them" "this" & "they" clearly they most likely say it with a "d" stupid ass so obviously ur the uneducated 1

  12. brianna garcia Says:

    .....um......ok it is true dat when most people talk to one another dat dey will most likely say dere "t"'s with a "d" because most people are probably use to talkin like dat so get off her case alright...no everyone talkz proper

  13. brianna garcia Says:

    .....um.....ok it is likely dat when non-wannabe proper speakin people tlk to one anotha dey will say their "t"'s witta "d" from time to time so get off her back!

  14. brianna garcia Says:

    by the way imma different brianna that the first gurl............just so u dont get confused

  15. WHAT????? Says:

    TO ALIA DIAMOND AND THE REST OF YOU WHO COMMENTED ON 6/21-IF IT MAKES YOU FEEL BETTER TO THINK THAT I AM UNEDUCATED-GO AHEAD, BUT I ACTUALLY HAVE A MASTER'S DEGREE IN NURSING, SO IF THAT MAKES ME STUPID, SO BE IT. ANYWAYS, DON'T SIT HERE AND TELL ME WHEN PEOPLE TALK TO EACH OTHER THEY SPEAK LIKE THAT. YOU CAN PRETEND THAT PEOPLE SAY "DAT" AND "DEM" AND "DEY" ALL YOU WANT, BUT THEY DON'T. IN YOUR WORLD, MAYBE THAT HAPPENS, BUT IN THE REAL WORLD, NOT SO MUCH. SPECIFICALLY FOR ALIA DIAMOND---I ACTUALLY CAME ONTO THIS SITE BY ACCIDENT WHILE SEARCHING FOR SOMETHING ELSE AND ONLY COMMENTED BECAUSE I THOUGHT IT WAS HILARIOUS THAT JANELLE SAID SHE AGREED WITH YOU ON SOMETHING, WHEN IT TOOK ME 20MIN JUST TO READ A SMALL PARAGRAPH OF YOUR VERBAL GARBAGE--AND IT GAVE ME A BRIEF HEADACHE. I AM NO LONGER GOING TO KEEP POSTING BACK AND FORTH WITH YOU AND YOUR LITTLE SUPPORTERS ANYMORE. THIS WILL BE THE LAST. I HAVE BETTER THINGS TO DO WITH MY TIME THAN ARGUE WITH PEOPLE WHO SPEND THEIR FREE TIME COMMENTING ON SITES LIKE THESE. SO GO AHEAD AND GET YOUR LAST POSTS IN BASHING ME...THAT I AM WHITE OR UNEDUCATED OR WHATEVER. THAT'S WHAT PEOPLE LIKE YOU DO BECAUSE IT MAKES YOU FEEL POWERFUL AND GOOD ABOUT YOURSELF. ALSO, SINCE YOU WANT TO RACE BASH...(SAYING THAT I "MUST BE WHITE"). HERE'S A LITTLE SOMETHING FOR YOU---I AM NOT WHITE, BUT I WOULD MUCH RATHER COME OFF LIKE A "PROPER, WHITE BRAT" THAN THE UNEDUCATED, GHETTO PIECE OF TRASH THAT YOU AND ALL YOUR LITTLE FRIENDS APPEAR TO BE.

  16. k-k Says:

    wooooooooh ok both of yall are right and wrong......alia diamond is right that most people do talk think that.......MOST...and it just so happens that she spelled everything how it sounds...what is the big deal about that?....and...what???.....it is also true that most people dont talk like that.....MOST.....so what is the big deal and calling someone an uneducated ghetto piece of trash is seriously not cool and if you are so educated you should never take it that far...EVER cuz it doesnt do anything bu start bigger problems.....basically...what??? you have your way of talkin and so does alia so will both of u jus chill!

  17. k-k Says:

    in the beginnin i ment like instead of think.......

  18. janelle Says:

    geez is all dis really necessary? seriously this is just rediculous.....and what??? i wasnt sayin i agree wit her writing i was agreeing wit wut she was saying about spencer.....all this mess is stupid.....especially over how someone talks or writes......and what alia said about sayin ur most likely a white proper stuck up brat is really not as horrible as callin her an uneducated ghetto piece of trash.....both arguements are gunna do nothin but bring big problems so jus chill!! and if i understand her writing then thats me & if u dont then u jus dont, keep ur rude comments 2 yourselves

  19. alia diamond Says:

    watever say watcha wat but i kno i aint uneducated cuz i pass all ma classes and tha only piece of trash i kno iz u ......and i dont care dat u have a masters degree hello im only 16 stupid

  20. Whatever Says:

    Alia you ARE uneducated. You type like a highschool dropout. You pass all your classes? You only have to get a C to pass! Do you even know what an A looks like? Have fun riding the short bus Alia.

  21. kelsey roberts Says:

    hey guys im srry but i was posin as my friend alia i just had to stop when things got to serious im so srry i didnt think things wud get this bad over spelling, when alia really did cum on here she was pissed and i feel horrible & im so srry for cursing at yall and please dont be mad at alia cuz shez really nice and tries not to tlk bad about ppl...those were her true feelings about spencer so i used her name and im srry for humiliating her and i should not've even came on here so once again im srry for everything.

  22. kelsey roberts Says:

    oh and i was also janelle,lacey,the second brianna garcia, and k-k.....srry

  23. Heather Says:

    I am fascinated. I watch Chelsea Lately on E sometimes, and she frequently mentions "Spencer and Heidi." I still have no idea who these people are. I Googled them, and it looks (from the photo here) like they are a 27 year old man and a 32 year old woman posing in a cropped-out real estate advertisement. From the canned text here, it seems that they are on some television program.

    Advice to the teens of the world- move on! There are no questions about Spencer and Heidi on a college entrance exam, and the odds that these two will come up in a job interview are slim.

  24. confused Says:

    im so confused


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