Big. Voluptuous. Exposed.

When the subject is British model Katie Price, we can only be describing one thing: her hair.

Take a look at the 'do Price is sporting below, as she launches her Jordan Haircare Electricals Range on Thursday in London.

The collection includes curling tongs, hairdryers and straighteners to help you achieve the sort of seductive look other models, such as Miranda Kerr, can only dream about.

We're not scared by the air. We're traumatized because this is not a photo of Katie Price nude. What's going on?!?