Today is Heidi Montag's birthday. Woo.
But in far more important news, Saturday, September 15, is also the official launch date for Lauren Conrad's new clothing line!
Is LC upstaging Heidi's big 2-1 by unveiling her long-awaited fashion line? Or is it a coincidence? Probably. But still pretty business savvy, intended or not!
Hey, maybe Spencer Pratt can make Heidi Montag feel better by ordering one of Lauren's custom-designed dresses. He can lie and say he bought it at the most upscale boutique in Beverly Hills for 10 times what he actually paid. Then we can watch all this unfold on The Hills in a few months! It's perfect!
Lauren Conrad and Heidi Montag: Always connected!
The trendy new clothing line is currently offered only via the web. LC's creativity knows no boundaries - the line is called (wait for it) (drum roll, please) ...